How To Apply Clown Makeup

By Judy Sullivan


A large part of creating a unique and entertaining character is finding just the right look. Wardrobe has a lot to do with a memorable appearance, but the face is what truly makes the identity. While all of the many online tutorial videos and websites that explain how to apply clown makeup vary in details and technique, they all share a few basic steps that are key to building a solid persona.

The first thing one should do is to pull the hair tightly away from the face and neck with a headband. This will keep a carefully created application from being marred by loose strands, as well as make it easier to hide one's locks beneath a wig or skullcap. Everything from the shoulders to the scalp should be cleaned and dried to allow for the best cosmetic adherence.

The first thing applied to the entire face and neck area is a product called Clown White, which should completely cover all exposed skin. It takes practice to get the thickness just right because if it is too heavy the cosmetics tend to flake, but if too thin the bare flesh will shine through. It needs to create a uniform base without being an inflexible mask.

When the full working surface has a proper base, the other facial tones can be added, building from light to dark. This is how one can create highlights and shadows in the eye and cheek areas or give the illusion of contours and textures around the face. Blending the colors with one's fingers, cotton swabs, sponges or eyeshadow brushes is a great way to achieve the perfect look.

Using a sock or puff, gently dust the entire face and neck with talc or finishing powder, but do not use anything that contains cornstarch because it can cause the cosmetics to yellow. Brush all of the excess off, then spray lightly with a fine mist of water and carefully dab the whole surface dry. This step helps set the base make up and keeps colors from running and smearing.

Now the time has come to give the character their signature expression, working top to bottom to minimize the chances of smearing one's work. The details should be added right on top of the powder set base coat using utensils such as brushes, cosmetic pencils, fingers or swabs. A good tip is to avoid placing color on the upper lip whenever possible so that there is space between the mouth and nose.

Again, apply a light dusting of power and spray with the mist to set the colors. Use eye and lip pencils to outline shapes, add fine details or make accents to the features. The final step is the application of any desired accessories such as a nose, eyelashes, sequins or glitter, some of which may require using a liquid latex in order to get a good adherence.

A good deal of practice and some trial and error is usually required before one finally finds their ultimate look. Each person will develop their own technique for applying the clown makeup for their individual character. The combination of a unique face and a stylized costume is the best way to create a persona that is easy to recognize and remember.




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